
Red Wing TruGuard Lite | Red Wing Shoes X COSMIC MEDIA
Through R&D and experimentation, we were able to craft moments showcasing the coming together of opposing materials to create a new form factor in speaking to the duality of the new TruGuard Lite workboots.
Client
Red Wing Shoes
Service Provided
3d Animation
The Goal:
The goal was to craft a bold, high-clarity 3D animation that communicates the durability, protection, and lightweight design of the TruGuard Lite by Red Wing Shoes — all while staying true to the brand’s legacy of performance footwear.
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Realistic Detailing
From textured leather to sole flexibility, every element was carefully modeled and animated to reflect the real-world strength and craftsmanship of TruGuard Lite — delivering a lifelike, high-impact visual experience.
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Designed to Captivate
With cinematic angles, rugged textures, and dynamic lighting, the animation was built to captivate — reflecting both the strength and lightness of TruGuard Lite in a visually compelling way.
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